The Digital Marketing Specialist develops, manages, and optimizes the company's digital marketing presence across multiple platforms. This role will create and maintain websites for residential and commercial developments, oversee CRM management, execute targeted email and SMS marketing campaigns, optimize online listings and digital assets, and ensure all digital channels align with company branding and business objectives. The Digital Marketing Specialist will leverage analytics to measure campaign performance, improve lead generation and conversion rates, implement SEO best practices, coordinate digital advertising initiatives, and support the marketing team with innovative strategies that enhance brand visibility, customer engagement, and overall business growth. The ideal candidate is highly organized, creative, data-driven, and experienced in website management, marketing automation, CRM systems, and digital marketing best practices.
Job Type: Full-time
Work Location: Dandridge, TN
carlylecapitalllc@gmail.com
